My path combines operational design and consulting knowledge to bridge the gap between strategy and execution. I've worked with teams to create mechanisms that make success repeatable and with brands to specify where to play and how to win. I concentrate on establishing clarity, velocity, and quantifiable progress, whether that means scaling more intelligently, running more efficiently, or thinking more clearly.
What I’ve Been Up To
Consultant - Retail & CPG, Wazir Advisors
(2023-Present)
As a consultant, I assist companies in converting their goals into workable plans. I oversee analyses, establish the project's scope, and make sure each suggestion has a quantifiable effect from the very first discussion to the last delivery. In order to assist businesses in determining where and how to expand, I work in a variety of areas, including competitive benchmarking, market landscape development, go-to-market strategy, and opportunity evaluations.
In order to match company objectives with execution strategies and guide teams to produce insight-driven results, I work directly with mid to senior-level leaders. In addition to project work, I support thought leadership and capability building by creating frameworks, industry assessments, and strategic presentations that enhance my company's standing as a reliable advisor.
Go-to-Market Strategy
Oversaw the partner search and potential analysis for a $585 million clothing company located in the UK that was venturing into the Indian market.
Commercial Due Diligence
Led advisory for an $80M PE fund evaluating investment in a $40M domestic accessories brand, supporting a successful $9M capital raise.
Capital Market Readiness and IPO Support
Supported a $223 million equity issue by co-authoring a Qualified Institutional Placement (QIP) report on the Indian clothing market for a $1.7 billion conglomerate.
Feasibility Assessment
Assessed the viability of a franchise deal between a $15 million café chain in the United Arab Emirates and a $1 billion multinational.
Accelerate Growth Strategy
Designed an efficient logistics network that reduced expenses from 12–14% to 4–6% of revenue; led the growth plan for a $3.5M regional snacks brand (a subsidiary of a $86M media firm) to build revenue to $27M over five years.
Collateral Analyst - HOI
Better.com (2020-2022)
Reimagining home loans and refinances through a fee-free, technology-driven paradigm, I worked with a U.S.-based fintech business that prioritized operational transformation, efficiency, and compliance across funding and underwriting workflows.
Streamlined inter-team collaboration through standard operating procedures (SOPs), cut response time by over 50%, and enhanced customer experience by ensuring adherence to investor and underwriting criteria through thorough quality checks.
For a specialist team handling complicated funding queues, I was chosen as one of the top 8 analysts (out of over 100); I improved contact with third-party agencies, cut down on daily Jira tickets by 80%, and expedited file closure and distribution timeframes.
